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E-commerce case study · January-August 2026

+€163,596 in total sales while spending €136,976 less on ads.

Less wasted budget, more qualified traffic and a growing conversion rate: the result comes from aligning Meta Ads, creatives, the commercial calendar and email automation.

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The video is in Italian.

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We review your store, traffic, conversions and operational priorities. No standard pitch.

  • +€163,596Incremental total sales vs 2025
  • -€136,976Ad spend saved
  • +28%Year-over-year conversion rate

Results of individual clients, not guaranteed. Shopify total sales include shipping and taxes.

The result

In 2026 the store sold more, without increasing advertising pressure.

From January to August 25, 2026, the store generated about €899,125 in total sales, up 22% on the same period of 2025.

The most important figure is not just the growth in total sales: it is that this growth came while ad spend fell from €395,035.39 to €258,059.51.

Shopify comparison, January 1 - August 25, 2026 vs the same period of 2025: total sales +22%, gross sales +26%, fulfilled orders +57%.

Results of individual clients, not guaranteed. Shopify total sales include shipping and taxes.

The goal was not to bring in more traffic. It was to bring in better traffic and make it convert better.

What we changed

The result came from working on audience quality, creatives and conversion.

More selective advertising

Campaigns were optimized to cut expensive, poorly qualified traffic, concentrating the budget where the audience showed real buying signals.

Clearer creatives

Creatives were designed to speak to the right target and help the algorithm understand which people to reach.

Email automation

Email flows worked on recovering and nurturing contacts, turning acquired traffic into steadier total sales.

Ad spend comparison: same period, two different years. In 2026 we invested €136,976 less than in 2025.

Results of individual clients, not guaranteed. Shopify total sales include shipping and taxes.

Free consultation

Want to know if your e-commerce store is attracting the right audience?

Book a free call: together we go through numbers, traffic, conversions, campaigns and automations to see where you are losing margin and which levers to pull first.

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Designed for e-commerce stores already up and running that want to better prepare the final part of the year.

+14.9M revenue generated
+3.7M ads spent
+20Team members
+19Clients
  • Meta Business Partner
  • Google Partner
  • Klaviyo Master Partner

Services

How we work on your e-commerce

Advertising

Meta, Google and TikTok campaigns that bring in qualified traffic.

Analysis and strategy

Data, funnels and conversions to find out where sales are being lost.

Marketing automation

Email and chatbots to recover abandoned carts and bring customers back.

Consulting

Strategy and training on advertising, automation and conversion optimization.

Testimonials

What our clients say

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Jewelry – Albert and Milor Group S.p.A.

We work with the Milor team on their performance marketing, supporting the growth and optimization of the e-commerce stores of Bronzallure and Etrusca Gioielli. In this testimonial their team talks about working with Ermethe and what we built together to grow the brands’ digital performance. Video in Italian with English subtitles.

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Footwear – Suny of La Gatta con gli Stivali

We have worked for years with La Gatta con Gli Stivali, a brand of handcrafted women’s footwear, supporting the growth of its digital activity. In this interview, founder Suny shares what it is like to work with our team and why constant dialogue matters to sustain the brand’s growth over time. Video in Italian with English subtitles.

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Jewelry – Linda, personal brand LdiLinda

We work with Linda, founder of the jewelry brand LdiLinda, supporting the growth of her e-commerce through performance marketing, video content, promotions and automations. In this testimonial, Linda explains how Ermethe helped her turn ideas and products into a clear, organized, results-driven growth plan. Video in Italian with English subtitles.

They chose Ermethe

Brands that grow with us

  • Logo Broke
  • Logo D-Heart
  • Logo Blondesister
  • Logo Otravez
  • Logo Natural Salus
  • Logo Milanesi
  • Logo Hormoon
  • Logo IMO Pro
  • Logo Gioielli Paladini
  • Logo Tritania
  • Logo Betta Knit
  • Logo Biomed
  • Logo Bronzallure
  • Logo Concept Lashes
  • Logo Enii Nails
  • Logo Etrusca Gioielli
  • Logo LdiLinda
  • Logo Urkah
  • Logo Medendi
  • Logo Musicezer
  • Logo On Air Workout Academy
  • Logo Surgy Pro
  • +50%online sales in 6 months
  • 12%engagement on IG
  • +30%newsletter sign-ups

Blondesister

  • +35%YoY revenue
  • +26%average revenue over 12 months
  • 31%of revenue from Klaviyo

La Revêche

  • 52%of revenue from marketing automation in 12 months
  • +€558kfrom marketing automation
  • +215%with launches and lead gen

Otravez

Results of individual clients, not guaranteed. Shopify total sales include shipping and taxes.

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